Hi! I’m Katriena. I’m a design thinking expert living and working in Jordan and the Netherlands.

 

Do you know that feeling when suddenly everything makes sense? It happened to me when I first heard of design thinking. FINALLY a name for the mindset I had always had and the things I had always done.

From my very first job producing theatre 12+ years ago, my core values always centered around diverse teams, deferring judgement, rapid prototyping, user centricity, common sense and feedback, feedback, feedback.

Since then, my career has taken some funky twists and turns working in the non-profit sector, for government, for a big multinational, and for a smaller studio. Wherever I went, my values went right along with me.

 
 
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“Great leaders always make a difference, and Katriena made a difference here. We really appreciate all her support, whether professionally, mentally or emotionally. She has helped us all develop our skills in different ways.”

- The Twelve Degrees team

 
 

I am fundamentally human centered, confidently iterative, courageously committed and a respectful instigator*. I thrive when I can help bring the best out in people and in business. There’s really no shame in not knowing where to start with including your users, or not feeling secure in your prototyping skills; together we’ll get there. I come with years of experience, a solid network, great dance moves, and certificates from IDEO, Nielsen Norman group, Impact Week, and HPI d.school.

Let’s start our work together!

 

xxx,

K

*terms coined in “Mindsets of Design-Minded Intrapreneurs” by the Design at Business community

 
 

P.S. curious about my dance moves? During NigeriavsCovid19 I danced with my team, being 100% sure the entire team would be recorded instead of just me…